SoftServ | Appointment

Overview

An international marketplace e-commerce solution, bolstered with exceptional platform administration and the need for 24/7 uptime.

Kevin Gralen

President, ShopTab

In order to meet the expectations of ShopTab’s exceptional clientele we built the app to be easy to use for all stakeholders, and the systems behind it to be rock-solid. Picking up where the previous developers had left off, we began with an audit and clean-up of partially-implemented features. This included an integrated cart and checkout, and fully localized interface to allow for global expansion. ShopTab has delivered Facebook Shops in over 70 countries and with 50+ currencies.

Requirements

Our Solution

Expand ShopTab’s reach as an international mobile marketplace.

With an ever expanding international clientele, care was taken to keep the application feeling completely local and engaging. Buyers and sellers in Cambodia and Brazil would feel just as at home on Shoptab as those in Nebraska or Indiana. Supporting an international marketplace means that the lights are always on, and the store needs to be open 24/7, which SoftServ supported through a sustainable framework and ongoing maintenance.

Enhance purchasing options at checkout by creating a PayPal cart.

The inclusion of a PayPal cart expanded market opportunities, since PayPal was a universal, easy-to-adopt platform for ecommerce transactions that made ShopTap available to more small retailers.

ShopTab was transitioning between development teams, and required a productive handoff and continued development.

Picking up where previous developers left off, SoftServ set the stage for sustainable development with an audit and clean-up of partially-implemented features. Our goal was to improve existing code while making sure previous efforts were not wasted. Once the code base was solid and the direction of development was established, we worked with the client to grow the feature offerings to better fit users and business goals.

Results

SoftServ picked up the pieces in the ShopTab development process and made their product globally competitive.

SoftServ implemented simple solutions to technically complex tasks like Amazon and Google API integrations. The app was made to elegantly integrate with other desktop applications.

SoftServ delivered an easy-to-use platform for retailers to update their products in ShopTab. A low technical barrier was essential for wide use and adoption, especially by smaller retail businesses around the world.

SoftServ updated the Ruby on Rails version for ShopTab, keeping it current against security vulnerabilities and for continuous feature development and reliable delivery. This upgrade allowed for code flexibility, reuse, and application growth.

Picking up from another development team while maintaining productivity is challenging. SoftServ and the ShopTab team utilized a shared project board and regular iteration meetings to make sure that goals were being met in alignment with the client’s priorities.

A screenshot of the ShopTab app's page to launch your shop.

Screenshot of the ShopTab app. You can see how many active products you have for sale.

A stock image of 4 people collaborating at a desk. They are generating ideas together.

Testimonials

Here's what people had to say about us.

Melissa Campbell

Engaged Learning Tools Specialist, UC San Diego

SoftServ helped us navigate a big update to our student research opportunity portal, building in new features centered on student user experience. They took on the challenge and found solutions for all of our needs to support our diverse campus stakeholders.

Erik Johnson

CEO, CablingPlus

They have the knowledge, experience, and professionalism to ensure 100% success. They built us an enterprise level custom e-commerce website/platform that has been nothing but rock solid.

Andreas Kostopoulos

Archives Manager, American Research Center in Egypt

Thank you for all the great work you are doing at SoftServ! So pleased and proud to have worked with your team on developing our digital archives.

Rachel Howard

Digital Initiatives Librarian, University of Louisville Libraries

We appreciate the time SoftServ took with us, as well as their team’s expertise, guidance, and persistence. They made it possible for us to include multi-page documents, provide friendly URLs for items and collections, and limit the size of allowable downloads in our Hyku application.

Jill Morris & Kirsten Leonard

Executive Directors, PALNI / PALCI

SoftServ has been key in helping us accomplish the ambitious goals of our grant-funded efforts to build a cost-effective multi-tenant Hyku repository to suit the needs of many diverse institutions. Their expertise, commitment to education and open source values, and contributions to the greater Hyku and Samvera community has been highly valued by our team and is what sets SoftServ apart.

Melissa Campbell

Engaged Learning Tools Specialist, UC San Diego

Erik Johnson

CEO, CablingPlus

They have the knowledge, experience, and professionalism to ensure 100% success. They built us an enterprise level custom e-commerce website/platform that has been nothing but rock solid.